Lead Generation Services for B2B
We offer lead generation programs for some of the world’s leading corporations.
Banks, financial services firms, technology firms and services providers use our expertise to identify and connect with companies in high-growth mode and primed for expansion. If a company is expanding, we know about it. If you’re looking to do business with a company that’s expanding, you should know about us.
By leveraging our data, technology and talented people, we remove luck from your lead generation process and make it a science so you get intelligent leads you can build on.
What Makes Us Different

Experienced
Research Team
We are not telemarketers, and we are not robots. We are physicists, math nerds, marketers, economic developers, sales experts and business people. Our research associates are university graduates, certified in investment prospecting and are experts in engaging with c-level executives to discuss their growth initiatives and investment priorities.
We’re here to be your partner. To take the pressure off so you can focus on what matters: your next business win.

Intelligent Leads
You want qualified leads that stand a real chance of becoming clients. We help you move from a long list of potential companies to a short list o highly viable, qualified leads: companies that are expanding; companies that are a good fit for your organization; companies that don’t yet know how much they need your services – together, we can show them.
We call this intelligent leads.

Economic Development Background
Our roots are in economic development. For the past 15 years we’ve fine tuned our ability to identify companies in high-growth mode and primed for expansion. They are the ones looking for new capital to use for acquisition of resources and planning for future increased cash flow needs. They are more likely to use new technology, and they are keen to investigate the feasibility of outsourcing as a means of keeping capital investment as low as possible. They plan for the specific human resource needs of their growing business.
In short, they need more of everything: space, supplies, technology, talent, support, professional services, and more. ROI knows who they are, and what they need. More than that we know how to connect you, so that you become their trusted advisor.
Proven
Track Record
ROI Research on Investment offers a world-class approach to multi-platform lead generation and investment prospecting strategies. We have worked with over 350 economic development organizations and B2B companies worldwide. Our programs regularly deliver multiple against deployment costs, and our results-driven approach delivers exceptional value to our clients in the form of significantly enhanced business development success.
What We Offer

Market Intelligence
& Targeting Strategy
You need a keen understanding of both your current and potential markets. We offer intelligence about your target markets, potential clients, acquisition targets and competitors. We make sure you know everything there is to know about your obvious targets, as well as you may not have on your radar, and we know how to target them all. Our market intelligence is tailor-made to your needs.

Lead Generation
We connect our clients with executives at companies that are growing and expanding, to discuss their growth initiatives and investment priorities. Our leads aim to get you face-to-face with your target, because nothing is more valuable than meeting in person.

Demand Generation
Consulting & Training
We offer one of the most comprehensive tried-and-tested suites of business development and lead generation training courses and seminars. We have the expertise to develop high impact demand generation plans that will deliver results for your organization. It’s just that simple.
Smart & talented People
We are not telemarketers, and we are not robots. We are physicists, math nerds, marketers, economic developers, sales experts and business people. We are your partners in success.
Our research associates are university graduates, certified in investment prospecting. They know how to engage with c-level executives to discuss growth initiatives and investment priorities.