Training Programs for EDO Teams
Our practical, hands-on sessions are built for EDOs and IPAs, covering the most relevant investment attraction topics. We tailor each program to your team’s goals and experience level, so you walk away with strategies you can put into action right away. Our training is designed to give your team a competitive edge!
Building stronger EDO teams through interactive, expert-led training in marketing, outreach, & investment attraction.
how it works
Our comprehensive training program covers everything from investment attraction principles to digital marketing for economic development. With decades of global expertise, our seasoned consultants pass on invaluable insights to our trainees. In short, we help lift your team’s game!
digital skills
& strategy
Learn how to improve your website, content, email, and social strategy to attract better traffic and build a stronger digital presence
messaging
that converts
Refine your value proposition, craft clearer messaging, and create content that turns interest into action
tools, readiness
& outreach
Focus on the tech and tactics that matter: streamline your workflow, show you're investment-ready, and support smarter outreach
training topics
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training topics •
You can mix and match topics depending on your goals.
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Use your region’s data to build a sharper value proposition and tailor key messages for your website, marketing, and investor conversations.
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Cut through the online clutter. This session covers website, social, and email marketing essentials, plus best (and next) practices for getting real results.
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Learn what content attracts and nurtures leads, where to find it, and how to use it (focusing on low-cost options and smart ways to track performance).
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Explore often-missed strategies to attract better traffic (referrals, social posts, local media) and keep visitors engaged once they land.
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Not all tools are worth it. This session helps your team focus on tech that boosts productivity and lead gen - plus tips to use them effectively.
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Get your team and stakeholders aligned. We’ll cover how to prep your region, messaging, and internal process to show you’re ready to do business.
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This hands-on module covers campaign setup, targeting, lead forms, and tracking, so you can run campaigns that actually convert. We focus on LinkedIn because it's the most effective platform for reaching decision-makers with precise audience filters.
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Learn how to build a stronger pipeline with targeted outreach strategies, smarter prospecting, and practical tools to support every stage of the FDI journey. Ask us about the 7 modules available within this category.
frequently asked questions
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Economic development teams of all sizes, whether you're just starting out or looking to refine your current approach.
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Absolutely. Every training is tailored to your region, your team, and your goals.
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We can run sessions virtually or on-site, depending on what works best for your team.
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Our trainers are subject matter experts. They are experienced consultants who have worked directly with hundreds of EDOs. They understand the work because they’ve done it.
